Selling Fine Jewelry or Other Valuables?
Be an educated seller.

By Cynthia Gurin

You own fine jewelry or some other high value item.
You'd like to sell it.

Either it's gathering dust from lack of use.....or.....
Something's come up and you could use the cash.

Your reasons for selling are personal.

There might be an illness in the family, or you may be experiencing a financial crisis of some sort.
You might have stumbled across a tremendous business oppportunity and need additional liquidity to take advantage of it.

You don't need to share the reasons for selling your valuables, with either your friends, family, neighbors or business associates.

You're a grown-up.
You've made your decision, and that's that.

Most people do prefer to maintain a certain amount of discretion when it comes to their personal business, however.

Here are the typical avenues for converting your fine jewelry or other valuables into currency.

1. You can offer to sell your valuables to friends, family, co-workers or business associates.
Assuming you want them to know your business.

2. You can place an ad in the classisfied section.
Exercise caution please, particularly where jewelry is concerned. This can be very dangerous.

3. You can answer one of those heavily hyped "Buying Jewelry - 3 Days Only" full page ads in the local newspaper.
Save your gas. It's not unusual to be offered less than half of what you could have sold an item for locally.

4. You can try to auction the item on eBay.
Stiff competition, and you had best know what you're doing, because there are a lot of scammers out there. It's also important to understand that these are not typical auctions and average price for jewelry that actually sells is actually under $200.

5. You can drop by a neighborhood pawn shop and ask what they'd pay you.

6. You can visit a local jewelry store and ask what they'd pay you.

Here's what to expect:
Say you own a ring which features a good sized diamond.


While some neighborhood pawn shop transactions can run as much as a couple of thousand dollars, according to the Florida Pawnbroker's Association, the average transaction involving traditional pawn shop staples such as T.V.'s, stereos, guitars, guns, jewelry and the like, tends to range between $70 and $100.

If the neighborhood in which the pawn shop is located is one you consider to be safe, and you feel comfortable going inside, show them your ring, tell them you're interested in selling, and ask what they would be willing to buy it for.

The amount you're going to hear is "street price". There's no guarantee they'll be able to resell this item quickly, and they'll be tying up their working capital, so they must build in enough of a profit margin to warrant doing that.

Neighborhood pawn shops will also LOAN you the money short term, using your jewelry as collateral.
A 30 day loan in the state of Florida typically runs between 20% to 25% interest on the loan amount.

If you borrow $1000. you will repay the loan at the end of the 30 days with $1000. plus $200. to $250. in interest.
If you borrowed $20,000. you would repay $20,000. plus $4,000. to $5,000. in interest.
Most pawn shops don't deal with serious quality high value items, however.

During the term of the loan your jewelry must reside either in the pawnbroker's safe, or in a safety deposit box at his bank.

When a customer pawns an item, terms of the loan are printed on a pawn ticket that is given to the customer. The ticket contains the customerís name, address, right thumbprint, type of identification provided to the pawnbroker, a description of the item, amount borrowed, maturity date, service charge and amount that must be paid to redeem the item.

If a customer defaults, the collateral becomes the property of the pawnshop after the loan is overdue by a minimum of a 30-day grace period.


Neighborhood jewelry stores are not overly large places, and of course sound does carry, so it can be difficult to carry on a private conversation. Well, so what. If the neighbors want to gossip, let them. You're doing your homework.

Show the ring to the jeweler and state that you're interested in selling it. The jeweler will consider the size, the clarity, and the color of the diamond to first determine whether he or she even has an interest in purchasing the ring.

Much of the time, the answer is no. Remember, Jewelers already have a lot of inventory.

If the jeweler thinks the ring is marketable however, you will be asked what amount you want for it.

The sellers automatic tendency at this point is to blink and say, "Gee....I don't know....what's it worth?"

You're asking your potential buyer to tell you what it's worth?

Don't be silly.

Besides, the jeweler is not allowed to do that.

Here's what's happening:

Your potential purchaser is going to be making a business decision based on some practical considerations.

You already have a general idea of what you're willing to take for this item, or you wouldn't be there.

the amount you're asking for the ring is sufficiently LESS than what the jeweler could manufacture that same ring for in-house, there might be an interest.

Remember, the jeweler can simply pick up the phone and order the exact same size, color and clarity diamond from one of the major, to-the-trade-only wholesale diamond brokers. More importantly, he doesn't have to spend money to get it, unless and until he actually has a need for that type ring.

Next the jeweler decides whether he even wants to use the store's operating cash on what is effectively a discretionary purchase. The jeweler may already have SIX similar rings stored in his back safe.

The final consideration is whether or not the jeweler believes the ring could be resold quickly at a reasonable profit.

So this means that IF the jeweler is interested, you may get your price, but, more likely, you would receive a slightly lower offer, because acquisitions like this tie up the jeweler's working capital.

The price you'll be offered will be reasonably similar to that which you were offered by the Pawn Shop.

If it's the slow season in his area, even if the jeweler likes the item, he'll be extremely reluctant to purchase it.

The biggest risk is to your ego, if something special you've decided to part with is turned down flat by your favorite jeweler.

It's not you. It's a business decision.

Regardless of whether or not he chooses to purchase it, a reputable jeweler will also tell you that you may get a better price for your item if you place it on Consignment.


Local consignment rates in jewelry or related stores can run anywhere from 30% to 50% of the sale price.
Average consignment rates in this area range from 40% to 50%.

The problem with traditional consignment of course, is that you don't have immediate access to money from your valuables.
And that was the whole point of the exercise to begin with.

Let's say you have an item, which, if you had thirty to 60 days in which to properly market it, might sell for $10,000.
With consignment, depending on the rate you're charged, you'll net anywhere from $5,000. to $7,000. from the sale.

If you sold the item outright today, you might get $5,000. for it, which is what you'd net from a 50% consignment agreement.

Certainly, you'd prefer to sell the item at a higher price.
After all, you could use the money.

More importantly, having that money in hand now would certainly be handy.
And while we're at it, 25% to 30% selling costs would be a lot more appealing than a 40% to 50% consignment fee.


We can't work miracles, but we can probably come close.

If you have high quality valuables, and need immediate funding for anywhere from $10,000. to $100,000,000. we can certainly you help accomplish your goals.

We have access to a number of licensed and qualified lenders with the ability to immediately disburse "street price" as it relates to appraised value of higher quality items. You'll be able to discuss the matter, not in some neighborhood store, but privately and confidentially, in discreet professional surroundings.

By special agreement, your lender will arrange to electronically brochure the item, and will allow you to continue to actively market it at a higher price, during a specified period of time, via one of their approved marketing venues. functions as the international marketing venue for lenders who specialize in high value jewelry items. High value typically means larger sized diamonds of SI-1, VS, and VVS clarity, along with other types of fine jewelry of equally high quality.

Similar funding and marketing venues also exist for Fine Art, Antiques, Yachts, Aircraft, Exotic Automobiles, Commercial Inventory, Heavy Equipment, and more, with marketing provided by fully qualified, licensed brokers. We'll be happy to point you in the right direction.

May we tell you more? Contact us at

In your preliminary email, please provide us with a reasonably detailed description of the item you request funding on, and tell us in what state the item is currently located. If you have an existing appraisal in your files, please arrange to have it at hand. Please also provide a telephone number and time when it will be most convenient for the lender to contact you directly to answer any additional questions you might have.

All inquiries are treated with the utmost discretion, and you will typically receive a response within 24 hours.

Table of Contents

BROWSE BY CATEGORIES of Antique and Estate Jewelry

Pay close attention to items marked FANTASTIC BUY! .

Display ALL rings or select from categories displayed below.
1, Diamonds, all shapes, all shades.
2, Blue: (Sapphires, Lapis, Tanzanite, etc.)
3, Green: (Emerald, Jade, Peridot, Tourmaline, etc.)
4, Red and Pink (Rubies, Garnets, Pink Sapphires & Tourmalines, etc.)
5, Blue/Green: (BlueGreen (Blue Topaz, Aquamarine, Blue Zircon, etc.)
6, Lavender/Purple: (Amethyst, Mex.Alexandrite, Lav. Jade, Lav.Tanzanite, etc.)
7, Opals, Pearls, Black Jade & Onyx, occasionally paired with other gemstones
8, Earthtones; Yellow, Orange & Brown shades of Gemstones;
(Citrine, Yellow Sapphires, Madeira Citrine, Coral, Topaz, Precious Imperial Topaz, etc.)

9, Gold without gemstones, from simple bands to richly ornate rings.
10 Men's Jewelry (many of these items may be equally appealing to women)

OTHER Unique.
The Awsomely Affordable Gold TREASURES Page

Diamonds Diamond & Gemstone Cuts Diamond & Gemstone Settings
Gemstones & Birthstones Precious Metals Defining Eras in Estate Jewelry
How to purchase
Buying jewelry for a woman Selling your jewelry
About US About The Appraiser Frequently Asked Questions

Copyright June 25, 2002 - Cynthia Gurin